return of the 80s?

OK, so I just saw the new White Stripes video on VH1. And I have the following questions and statements:

* What's with the horse?
* What's with the snakes?
* What's the Tori Amos looking chick?
* This would have made a better Rasputina video.
* Why wasn't this a Rasputina video?
* What's with the baby?
* Does this signal a return to the 80s style of video making (i.e. the pointless horse)?
* Is the horse the new cow?
* Seriously, why wasn't this a Rasputina video?